He completed his Ph.D. from the School of Management Studies, Cochin University of Science and Technology. He obtained his M.com and B. Com degrees from the Mahatma Gandhi University, Kerala.

His research is focused on online service failure and recovery and artificial intelligence in the frontline of services. He has published research articles in journals of international repute, such as the International Journal of Hospitality Management and the Journal of Strategic Marketing. His teaching interests include Digital Marketing, Marketing Management, Consumer Behaviour, Multivariate Data Analysis, and Marketing Research. 
 

Manu, C., S. Sreejesh, and Justin Paul. “Tell us your concern, and we shall address together! Role of service booking channels and brand equity on post-failure outcomes.” International Journal of Hospitality Management 96 (2021) https://doi.org/10.1016/j.ijhm.2021.102982 (ABDC – A*)
Manu, C., & Sreejesh, S. (2021). Addressing service failure and initiating service recovery in online platforms: literature review and research agenda. Journal of Strategic Marketing, 29, 658-689. https://doi.org/10.1080/0965254X.2020.1783568 (ABDC – A)
 

• “From Mistakes to Solutions: Examining the Appropriate Recovery Strategies for Managing Varying Types of Online Service Failures” accepted for presentation at the 13th International Conference on Excellence in Research and Education (CERE 2023), IIM Indore, 9-11 June 2023.
• “Decoding the Online Service Failure and Recovery Puzzle: A Multi-Essay Investigation of the Role of Contextual and Psychological Factors” at the two-day Doctoral Conference held at Goa Institute of Management on 21st and 22nd April, 2023.
• “The Role of Service Channel in Shaping Evaluations of Service Failure and Co-Created Service Recovery: A Cross-Platform Analysis in the Hospitality Industry” at the International Conference on Management & Technology 2023 held at the School of Management Studies, CUSAT, from March 29-31
• “Essays on online service failure and recovery: Examining the conditions and mechanisms” in the ‘9th MANAGEMENT DOCTORAL COLLOQUIUM’ held from February 1- 2, 2023 at IIT, KHARAGPUR.
• “Online Service Recovery Co-Creation: Examining the Role of Source of Service Purchase,” in the seventeenth AIMS International Conference on Management organized at IIM Kozhikode, January 2-4, 2020.